GRAPHIC DESIGN
Posters, logos, business cards, and whatever you can imagine.
"A SNACK SIZE POSTER"
(Photography, Design, and Writing)
The Need: Bite-size posters to inform customers about unpopular menu items
The Solution: A colorful poster that ties in the restaurant's main theme and bright colors. Catering to two crowds; English speakers and Spanish speakers.
"FEEL GOOD"
(Graphic Design & Photography)
The Need: An approachable and down-to-earth business card.
The Solution: The important keyword for this project was "grow". We wanted to have a professional profile that still exudes a nurturing, kind, down-to-earth energy. We decided upon a brown and green color theme to resemble things in nature that grow. Then lastly, we decided on a casual dress attire with some dark green plants in the back to really finalize the theme.
"HOLISTIC MEDICINE"
(Graphic Design)
The Need: A Cannabis Brand that caters to families and has a wholesome image.
The Solution: An apothecary theme with a gentle yellow and a gentle green. Soft lines to compliment the overall softness of the design. As for the language, words that give the image intended including 'holistic', family, 'farms'.
"FITNESS"
(Graphic Design)
The Need: A simple logo for a fitness brand.
The Solution: Although relatively simple, this logo took a long time. We wanted it to be simple but somehow still stand out. We wanted the L to be the perfect L and looked through roughly 40 different L's to find the one that felt the best. The Dumb-bell originally started as an ordinary dumb-bell. But we modified the geometry of the plates on the bar to resemble a loose 'F' shape for Fitness.
"GOLDEN"
(Graphic Design)
The Need: A luxury business card.
The Solution: Without a doubt, we wanted the colors to be black and gold. A bold font for the name and a sleek font for the rest. We wanted it to feel powerful as well as luxurious. To do this, we thickened the Logo to give it some weight and depth. Followed by dramatic lighting around the 3D Logo.
"CUTE & BUBBLY"
(Graphic Design)
The Need: An attention grabbing poster that integrates the gym's logo and colors.
The Solution: The logo being a rainbow heart, we decided to have the heart reappear as both decorative bits and the main geometric shape to hold the event title. We decided to personalize the poster by presenting the gym's colors (black & gold) and logo through a decorative sash across the heart.
"SIMPLE & MODERN"
(Graphic Design)
The Need: A modern poster to advertise an event
The Solution: A modern poster with a two color gradient background and simple typography. By simply dividing the poster with various visual elements, we were able to accommodate all the necessary details for the event.